Hello, I’m Amanda Younger, Creative Director at JOAN Creative in New York, NY. I make work that moves culture and drives sales. Whether I'm rebranding a 50-year-old CPG icon (Oscar Mayer), repositioning fast-casual food (Chipotle), or creating e-commerce campaigns (eBay). I care about craft, strategy, and building brands that sit at the intersection of culture and commerce.
eBay • Oscar Mayer • Audi • Chipotle • Uber • Verizon • Volkswagen • Kraft • Lululemon • Bacardi • Dove • MassMutual • Nordstrom Rack • Grey Goose • Adidas • General Eelctric • Shiner Beers • The Trade Desk
Oscar Mayer "Keep it Oscar"
Chipotle "As Real As It Gets"
Uber "Get Your Ride Right"
eBay Value
Oscar Mayer "Bologna Face Mask"
eBay Fashion
eBay Motors
eBay C2C
Chipotle Patterns
Oscar Mayer Inspirational Banners
Oscar Mayer "Stupid or Genius?"
Chipotle + The Rose Parade
Shiner Billboards
Shiner Prickly Pear
Oscar Mayer Hot Dog Murals
Volkswagen "For the Drivers Still Out There"
Bacardi House Party
Chipotle Queso
Volkswagen "Stand For Something Bigger"